The First Step for Japan Market Entry

First Step Japan is a Japan-based market entry and consulting firm that serves businesses and non-governmental organizations. We help foreign companies make successful and lasting entries into Japan. With over 30 combined years of experience in Japan, we are uniquely equipped to navigate the local business environment and generate results for our clients.

Check out the full list of our services.

focused on what’s important for your business

making it easy to expand your growth in Japan


We have years of experience meeting clients’ needs in this rapidly changing and demanding environment. From distribution to aftercare support, we have all the right connections.


We have helped localize small and large companies alike. Our experts know how to position organizations to take advantage of B2B and B2C opportunities.

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Our knowledge of Japanese consumers comes from direct experience with sales and support teams.

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